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Shop Profile: Powder 7 in Golden, CO

(Jan. 4, 2023) Early on in our roles with ZipFit, we received a DM from a skier and boot fitter named Annabelle Cooper. Annabelle reached out as she already skied in ZipFits and found them to be a huge help in her skiing ability. She wanted to see what she could do to help more skiers land in ZipFit liners. A couple seasons later and Powder7 is one of the leading boot fitters in Colorado.

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I think I've heard of Powder7...

If you’re thinking that, you’re probably right. Powder7 is a powerhouse of a ski shop that also has a strong online sales business and creates informative and educational videos on products and skills. They also have an excellent shop based in Golden, CO where Annabelle works as the lead boot fitter. Read on for a sneak at the full article or check out Powder7’s ski blog here.

Annabelle ripping it up at Loveland. Photo by @wildernessmitch
I’ve skied about 220+ days in my ZipFits. I decided to take the leap after chatting with a few other believers and after struggling to find a boot to hold my heel how I wanted. My wider forefoot and a narrow heel and tried everything from downsizing to adding layers of foam to stock liners. I also struggle with circulation so tend to have cold, cold toes. My first few days in ZipFits really changed things for me. The heel hold is incredible and I can still wiggle my toes (seriously, my heels can not move in them at all).

I went from having to take mandatory breaks during my ski days because of foot pain, to being able to stay on the hill all day without issue. When I do take a break, I look around and notice all of my friends having to unbuckle their boots to let their feet relax. Not me, I sit happily with warm toes even though my boots are snuggly buckled. 

~ Annabelle Cooper

Not just for aggressive skiers, but for anyone who loves cozy boots

While we’ve talked about the impressive heel hold ZipFit offers, the custom cork can make a difference for folks whose feet always hurt in ski boots. Some folks have bunions, calcium deposits, or bones sticking out. We’ve seen it all. Ski boots aren’t made for our beautifully unique feet, so these little features often cause hot spots while we’re skiing. Some of those things can be fixed with shell modifications (like punching or grinding), but depending on the location, those customizations can be tough to make directly into the rigid plastic of the ski boot shell. The cork molds to those shapes during the initial mold and as you ski, giving you the perfect amount of support. Not too loose they cause rubbing and hot spots, but enough space those bone spurs can live their best life.

To top it off, with the cork liner holding you in the perfect spot, you don’t need to have your toes crammed against the front of the boot. ZipFits give you ample space in the toe box, with a merino wool lining. Imagine your toes in a perfect, cozy slipper while skiing. That’s what they’ll feel like in a ZipFit liner.

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